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Manager, Ad Ops
WE HAVE CREATED A WORLD WHERE ART AND SCIENCE ARE BEST FRIENDS
Known is a modern marketing company engineered for the unprecedented opportunities and challenges facing marketers today. We are about 250+ people strong, pairing PhD data scientists with award-winning creatives, strategists, engineers and expert research teams to produce some of the most innovative and cutting-edge creative work in culture. We believe that when creative truly collaborates with science, strategy, and technology, amazing things can happen.
Ad Age touted that "Known may be the ultimate example of a full-service agency," and honored us with top ten status on The Agency A-List for 2024 & 2025, and as Ad Age's Data & Insights Agency of the year for a record third year in a row. Without our incredible partnerships with our clients, spanning across the leading brands in finance, technology, entertainment, media, CPG, real estate, and many other categories, honors like this could not be possible, and also have helped us earn additional awards and recognitions over the years like: Emmys, Clios, Effies, Cannes Lions Awards, ProMax Agency of the Year, Fast Company's World Changing Ideas, Digiday's 2025 Best AI Platform and Digiday's Most Innovative Media Agency, to name a few.
We couldn't create this award-winning work without seeking out and hiring the best talent. What does it mean to be a Knowner? We are curious innovators, knowledge-hunters who are constantly challenging ourselves to do better and be better for our clients, for our team and for our world at large. Our offices around the U.S. are open and while most of our people work in a hybrid setting, we are a distributed workforce with a number of Knowners working remotely.
BUT ENOUGH ABOUT US, LET'S TALK ABOUT YOU
About the role:
At Known, our Media Science team blends advanced analytics, machine learning, and statistical modeling to plan and optimize media investments. We translate client goals into measurable outcomes and activate campaigns across all channels to deliver real business results.
Within this team, the Ad Operations group ensures campaigns are executed with precision, driving measurement accuracy, process efficiency, and technical excellence.
As Manager, Ad Operations, you'll bring deep technical expertise and strategic thinking to the end-to-end execution of multi-platform campaigns. You'll collaborate closely with media, creative, and analytics teams to ensure flawless delivery, while continuously improving workflows and helping shape the future of our ad ops practice.
WHAT YOU'LL DO
Strategic & Technical Execution
- Oversee and contribute to the full lifecycle of digital campaign execution, including pre-launch consultation (tagging strategy, measurement planning, attribution setup), in-flight troubleshooting, and post-launch analysis.
- Ensure the accurate implementation of ad tags and pixels across platforms, aligning with technical specifications and campaign objectives.
- Collaborate with internal media, creative, and analytics teams, as well as external partners, to ensure technical precision and flawless execution.
- Lead QA efforts and troubleshooting processes to uphold campaign integrity and performance.
Operational Excellence
- Monitor and continuously improve operational workflows, with a focus on increasing efficiency, accuracy, and scalability.
- Own and maintain key operational tools such as the Creative Rotation Sheet (CRS), ensuring accurate and timely updates.
- Develop and document best practices for tagging, trafficking, and tracking implementation across platforms and clients.
Team Collaboration & Mentorship
- Serve as a go-to resource for junior Ad Ops team members, offering guidance, peer review, and informal mentorship to strengthen team capabilities.
- Collaborate closely with cross-functional teams to align on campaign execution requirements and resolve technical challenges efficiently.
- Foster a culture of collaboration, accountability, and operational excellence across the Media Science and media teams.
Thought Leadership & Innovation
- Stay current on developments in ad tech, privacy regulations (e.g., cookie deprecation), platform capabilities, and industry standards.
- Conduct research and analysis on emerging technologies or policy changes and provide strategic recommendations for internal practices and client impact.
- Contribute to the development and refinement of operational strategies to meet evolving client and market needs.
WHO YOU ARE AND WHAT YOU HAVE
- 3+ years of hands-on experience in digital ad operations within a media agency or ad-tech environment.
- Deep expertise in ad trafficking, tagging, pixeling, and troubleshooting in an executional workflow.
- Strong understanding of the ad-tech ecosystem, including data privacy trends and measurement strategies.
- Proven ability to work independently, manage multiple projects simultaneously, and meet deadlines with minimal supervision.
- High attention to detail and a strong commitment to QA and operational precision.
- Strong communicator who thrives in collaborative, cross-functional team environments.
- Positive, solutions-oriented mindset with a focus on creating a smooth and constructive experience for internal teams and external partners.
- Comfortable working through ambiguity and bringing structure to evolving or undefined processes with composure, adaptability, and a strong sense of ownership
Technical Skills (Required)
- Proficiency in Campaign Manager 360 (formerly Google Campaign Manager) for ad server tagging and trafficking.
- Proficiency with tracking/measurement tools, especially Google Tag Manager (GTM); familiarity with Adobe, Tealium, Oracle, Segment is a plus.
- Working knowledge of tracking and tag implementation across major social platforms (Meta, YouTube, LinkedIn, TikTok, X, Snapchat, etc.).
- Experience with HTML, JavaScript, and other web technologies for tag and pixel implementation.
- Strong skills in Excel for campaign data management and troubleshooting.
- App tracking experience is a strong plus.
SOME OF OUR PERKS
- Unlimited paid time off
- 401k with company matching and no vesting period
- Annual bonuses
- Generous medical plan
- Paid parental leave
ONE LAST THING TO ASK YOURSELF
All this might sound great, but you're probably still wondering, "Would I be a good fit for Known?" or "Would Known be a good fit for me?" Our culture is propped up by four values that we aspire to every day: We are one team. We see the good. We never stop learning. There's always a better way. At Known we are setting out to build something more than just a company. We are building a legacy filled with exceptionally talented people with a kaleidoscope of backgrounds, experiences, and origin stories who feel encouraged and empowered to bring their whole selves to work, and to partner with us in molding and shaping our culture through our values.
Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class.
The base salary for this position is $90K-$105K.
This range is posted in compliance with state and municipal Pay Transparency laws. In addition to base compensation, this role is eligible to receive additional Known benefits.
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